Contributed by Chris Gedos

Opinion is split here at base camp re: the effect of Facebook on new music. Zuckerberg’s super-corporation has officially supplanted Myspace as the destination spot for new music discovery; however, popularity is still unfairly and inaccurately measured by the number of “likes” as opposed to “friends”. I’ll admit that I do love the ability to simultaneously connect to a band’s Wiki, Bandcamp, website etc through Facebook. As Myspace was always limited by its interface, it’s Facebook’s intuitive design which allows the listener to scroll through a band’s pertinent info with speed and facility.

I also fall prey to those fleeting advertisements which knock but once, for they often disappear when you refresh the page. Tonight I saw an ad which read (I’m paraphrasing), “Wu Lyf fan? Check out UK’s Coasts.” Since I consider myself an effin’ Wu Lyf historian by this point, I feel obliged to click through, even though I’m under the influence of the Richard Brautigan novella I just inhaled. But Brautigan or not, Brighton’s Coasts sound a lot like Wu Lyf. Here we are late-2011, and there’s this sub-genre of extremely intelligent English rock which looks to America for influence and has vocalists that sound a lot like Tom Waits. Stranger things have happened.

“Drum Song” is a demo which clocks in at 1:59. A fuzzed out radio broadcast in what sounds like Argentine Spanish (Castellano) leads into the performance. The song’s brevity reads like a reluctant invitation from a band which I imagine, like Wu Lyf, is highly protective of their talents. The release date is set for 2013, so Coasts will have over a year to distinguish themselves from the Mancunians’ shadow. But until then, enjoy “Drum Song”. Kinda reminds me of the first time I heard “Tulips”.

Coasts (Facebook)

Rating 8.47